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Bronco® brand is taking trail riders to their off-road roots with the introduction of the 2023 Bronco and Bronco Sport™ Heritage and Heritage Limited editions.
Following the success of the 2022 Maverick, Ford is expanding its compact truck lineup with the new 2023 Maverick Tremor™ Off-Road Package, one of Ford’s hottest products becoming available as the company again begins taking new customer orders for its lineup of high-demand vehicles.
From behind the wheel, the extreme off-road capability of the Ultra4-inspired 2022 Bronco Raptor™ is complemented by a dynamic display in a fully customizable 12-inch digital cluster that illustrates the optimization enabled by each drive mode.
The 2022 Ford Explorer® and Bronco® Sport SUVs have earned TOP SAFETY PICK+ awards from the Insurance Institute for Highway Safety, the highest possible rating issued by the independent, non-profit group.
With a podium-sweep at the 2022 King of the Hammers, and nearly one-year-to-the-day from the vehicle’s debut at the very race weekend, Bronco Brand and Ford Performance are solidifying the Built Wild™ off-road racing legacy of the Bronco 4600 stock class race vehicles.
Ford Mustang, the iconic sports car that created the pony car segment, will lead Ford’s return to global sports car racing as Ford Performance prepares a new GT3 race car for competition in 2024.
Two icons that have tackled off-road terrain for years are coming together to take on even more: Bronco® and Raptor™. Built for desert running and boulder crawling, the all-new 2022 Ford Bronco Raptor gives off-roaders next-level performance.
Consumer products made from recycled ocean plastics include everything from sunglasses and T-shirts to running shoes and yarn. Now, Ford is adding to its legacy as a leader in sustainability and is the first automaker to use 100% recycled ocean plastics to produce automotive parts.
Innovating the off-road landscape for the hardest-core enthusiasts, Bronco™ brand is taking its desert racing expertise to a new level with the all-new Ford Bronco DR – a first-of-its-kind limited-production Baja 1000 desert race SUV based on the Bronco four-door SUV.
A fresh new lineup of Ford trucks and SUVs – including the all-new Maverick pickup and all-electric Mustang Mach-E SUV – is creating new opportunities for customers to imagine, build and show off personalized versions of their new rides with Ford Performance Parts and Ford Licensed Accessories.
The Built Wild™ Bronco® brand makes its live debut at the annual SEMA Show Nov. 2-5 in Las Vegas, showcasing a diverse lineup of personalized two- and four-door Bronco and Bronco Sport SUVs for everything under the sun, from winter fun to rocky desert trails.
The all-new Ford Bronco Sport and Mustang Mach-E earned the top spots in their respective segments in the J.D. Power 2021 APEAL Study, and Ford also received recognition from the group for its young lineup and significant launches.
Bronco® brand, the all-new family of only-4x4 SUVs from Ford, is redefining the off-road landscape with suspension designs to elevate off-road driving performance on various types of terrain without sacrificing on-road drivability or control.
Looking to build upon last year’s first-place finish and further demonstrate every model’s Built Wild™ promise, Ford is sending its full Bronco® outdoor brand lineup of all-4x4 SUVs to compete in the 2021 Rebelle Rally – an all-women off-road event that challenges participants to conquer the harsh desert terrains of Nevada and California.
Bronco® brand, the Ford outdoor brand of Built Wild™ and only-4x4 vehicles, today reveals the 2021 Bronco Riptide custom build vehicle, designed with West Coast fun and factory-backed accessory personalization in mind.
Starting this year, Ford will roll out all-new standard certified cabin air filters called Ford Refresh95, with plans to cover a majority of its lineup by the end of 2023.
Ford is arriving to Chicago Auto Show in full force with a fresh new lineup of must-see vehicles, including an all-electric truck, an all-new compact pickup, and iconic nameplates in Bronco and Mustang Mach-E.
After 25 years, the Built Wild and always 4x4 SUV is rolling off the line at the Michigan Assembly Plant, which underwent a $750 million upgrade and added 2,700 jobs to get the job done.
The Bronco® outdoor lifestyle brand of all-4x4 SUVs adds to its adventure legacy with the June 28 opening of a first-of-its-kind Bronco Off-Roadeo experience center in Horseshoe Bay, Texas, near Austin.
Despite the COVID-19 pandemic, Ford Motor Company is continuing to support children through its Drive 4 UR School program with virtual test drives of its most popular vehicles. The experience will benefit public school students across the country through a $1 million total donation.
Adding to Bronco® brand’s off-road competition credentials, two lead Ford Bronco engineers piloting an all-new, fully stock 2021 Bronco Badlands four-door SUV across the harsh terrain of Mexico’s Baja peninsula landed a podium finish in the NORRA Mexican 1000 off-road rally.
The 2021 Ford Bronco Sport has earned a TOP SAFETY PICK+ award from the Insurance Institute for Highway Safety, the highest possible rating issued by the independent, non-profit group.
Bronco® announces collaborations with three of the leading off-road aftermarket companies, further expanding the list of Ford-approved off-road parts and accessories available for the summer launch of Bronco two- and four-door SUVs.
The two- and four-door Ford Bronco® SUV’s patented off-road modular design offers a user-friendly platform that can be stripped to its base structure so that alternate doors, fenders and grille can be added in one afternoon. The following day, a whole new Bronco SUV can be reconfigured for another new adventure with a different body and roof setup.
Five lifestyle accessory bundles – Bike, Water, Snow, Camping and Cargo – are tailored to help Bronco Sport owners customize their vehicles and haul more gear to enhance their adventures.
Senior leaders from Ford will discuss the fourth-quarter and full-year 2020 operating environment and the company’s financial results, which will be released this Thursday, during a fireside chat hosted by J.P. Morgan Securities auto analyst Ryan Brinkman.
Built to conquer boulder fields and dry lakes, Bronco® – the outdoor brand of Built Wild™ 4x4 SUVs from Ford – expands its off-road presence by debuting three custom-built Bronco ULTRA4 4400 unlimited class race vehicles that will compete in this year’s grueling King of the Hammers off-road racing event, which runs Feb. 2-6 in Johnson Valley, Calif.
One of the auto industry’s most influential design leaders will retire from Ford Motor Company this spring and be succeeded by an accomplished global industry veteran.
So the story goes that a herd of goats came upon a colt in the mountains trapped under a rock. They rescue him, then raise him as their own, teaching him to navigate the craggy terrain and rough waters of the region.